ARCHIVED DATA from previous fame studies
[COMPLETED] Subjects include PR agencies, publicists and individuals who are presently and formerly famous. This phase involves strategic relationship building.
SURVEYING famous subjects and publicists
MEDIA TRENDS and ONLINE ANALYTIC tracking
[COMPLETED] Viewer-location mapping, demographic viewership and media trends are all retrievable data categories which offer rich insight into building fame.
[COMPLETED] Collect and analyze data that can be drawn from previous fame studies found in academic archives, periodicals and peer reviewed journals.
The Road Map
[COMPLETED] Field testing involves the application of test-trials (exercises in building fame). Data gathering forthis includes surveying followership and fans.
FIELD TRIALS, building followers and surveying
Master's student at New York University [2012 (Research concluded in 2014 prior to entering a Ph.D. program)]
Graduate Student (NYU)
B.A. Cultural Anthropology, The University of Texas at Austin
"There is an opportunity to develop a prescriptive methodology for viral media that extends beyond brand agencies to independent marketers."